Yummy & Google
Go Way Back
Your search for an expert ppc team is finally over.
Businesses earn an average of $2 for every $1 spent on Google Ads
Success Stories
Yacht Rentals
Overview
Yummy has been providing Google Ads pay per click (PPC) services to this unique yachting rental startup since late 2018. With a strategic growth plan in place the company’s PPC market grew from 2 locations to 20 active markets across 5 states. From Jan to April 2022, with an ad spend of $160K, Yummy generated 1,356 leads with a conversion value of $2.8 M for this yachting startup.
Key Metrics
Paid Search Jan-Apr 2022
Google Paid Search
Success Stories
Yacht Rentals
Overview
Yummy has been providing Google Ads pay per click (PPC) services to this unique yachting rental startup since late 2018. With a strategic growth plan in place the company’s PPC market grew from 2 locations to 20 active markets across 5 states. From Jan to April 2022, with an ad spend of $160K, Yummy generated 1,356 leads with a conversion value of $2.8 M for this yachting startup.
Key Metrics
Paid Search Jan-Apr 2022
Google Paid Search
Jewerly Retail
Overview
When Flight Path Golf Tees came to Yummy Marketing they were barely breaking even. Given the nature of a niche product with many competitors, FP was playing with e-commerce fire. Without an intuitive campaign that differentiated their brand and targeted high-intent users , FP was at dire risk of going out of business.
Only a few months after launching their e-commerce PPC campaign Flightpath Golf Tees struck Google gold. They hit a ROAS they never thought possible: 32k in monthly revenue yielding from 9k in ad spend. These results occurred without any robust discounts or price undercutting. Fast forward to today, FlightPath Golf Tees has turned a dream into a highly successful business averaging at $52k in sales every month.
How we did it:
- Strategic Audience Research
- Proper Ad Targeting
- Persuasive Messaging
- Competitive Offer Sequences
- Email Automation
Key Metrics
2019 Holiday Campaign Nov 23 - Dec 22
E-Commerce
Overview
Yummy Marketing has been providing Google PPC services to this St Louis Jewelry Retail store since 2015. As a trusted vendor, Yummy has continued to help this independent jeweler grow its business and become one of the fast-growing independent jewelers in the United States.
During the pandemic, with a significantly reduced budget, Yummy was able to generate a significant amount of leads and help them on their way to their most profitable year since opening their business. Followed by 2 extremely successful Christmas holiday campaigns utilizing YouTube, Local Ads, Text Search and Display to consistently improve year over year results.
In 2021, with a budget of $30K, Yummy delivered 875 conversions (calls, website chats, appointments, and get directions) to the retail store. Between 2020 and 2021, this PPC client had a 43.33% increase in revenue at a $6.5M year.
Key Metrics
2019 Holiday Campaign Nov 23 - Dec 22
What We Do
Google Ads
- Increase calls to your business
- Drive more traffic to your website
- Increase brand awareness
Google Shopping & Feeds
- Showcase your products
- 18% higher revenue per click than text ads
- Must have for retail marketing
Retargeting Ads
- Move your leads down your funnel
- Increase awareness
- Drive conversions
Video Ads
- Highly targeted audiences
- Cost effective solution
- Visually connect with your audience
Local Ads
- Get more customers in the door
- Rank high on "near me" searches
- Rank 1st of Google Maps Searches
Ad Strategies That Stand Out.
Each stragegy is tailored to your business goals and your target audience’s unique shopping habits.
NEXT STEPS:
To an ROI Revolution
In a digital age, the means to scaling your business has never been clearer. Over the last 10 years our experts have perfected a 9-step Google Campaign Process, one that not only spikes your revenue but protects your investment and squeezes every last drop out of your ad budget.
Perform in-depth market research and competitor analysis in order to select the right combination of keywords with a high commercial intent, write compelling ad copy that converts, select valuable ad extensions, and build an overall campaign strategy that can deliver a maximum ROI for your business.
In order to fully understand & optimize your campaigns ROAS (Return-on-Ad spend), we always setup, configure and implement tracking methods via your website or landing page
We’ll create campaigns with copy, creative and settings configured specifically for each network and channel.
Before launching your new campaigns, we will get in touch with you to review, get feedback, and hear any final modification requests. And once you approve, it’s go time!
Our team is always on top of your campaign’s performance, scanning for critical items to ensure that we are off to a solid start.
Performance-Based Bid Management & Budget Pacing
Keyword Expansion and Negative Keyword Mining
Quality Score Management
Ad Copy A/B Testing
Landing Page Effectiveness and Website Analytics
Competitor Benchmarking and Research
Device Strategy Management
Campaign Expansion Opportunities
At the beginning of each month you will receive a Report summarizing account performance by collecting and benchmarking data from Google Ads, Microsoft Ads, Google Analytics, Call Tracking and any other data source that you wish to connect.
our failproof
Campaign Methodology
Google Ads
- Existing Campaigns
- Site Analysis
- Business Goals
- Tracking
- Technology
- Marketing Efforts
Market Research
- Competitor Research
- Keyword Research
- Negative Keyword Research
- Strategy Creation
Campaign Building
- KPI Setup
- Campaign Structure
- Feed Clean Up
- Tech Onboarding
- Tracking Installation
Campaign Building
- KPI Setup
- Campaign Structure
- Feed Clean Up
- Tech Onboarding
- Tracking Installation
Optimization & Testing
- Search Query Analysis
- Negative Kewywords
- Ad Copy A/B Testing
- Device Performance
- Bid & Feed Optimization
Optimization & Testing
- Search Query Analysis
- Negative Kewywords
- Ad Copy A/B Testing
- Device Performance
- Bid & Feed Optimization
Reporting Result
- Forecasting
- Attribution Models
- LTV Analysis
- Deep Dive & Lexical
- Analysis
- Campaign Results
- Next Steps
Expansion Strategy
- New Channels
- Budget Recommendations
- Testing New Campaigns
- New Targeting Criteria
- Revisit Complete Strategy
What's Your SEO Score?
save time and money
Artificial Intelligence & Protection Software
Click Fraud
Save money by blocking bots and clickers they don't convert
AI Automation
We write custom scripts to optimize your campaigns getting the most of your ad dollars.
Real Time Reporting
Literally connect all your data sources into your preferred analytics platform.
Data Visualization
No more spreadsheets, customize your data in real time, in percentages, graphs, and charts.
Google and social advertising are some of the quickest and most effective ways to generate leads on large scales and are powerful tools in almost all industries.
Transform Your Revenue, Transform Your Life.
Through daily aggressive bidding, creative ads that resonate, and extensive industry analysis, Yummy can begin to transform your ROI in as little as 60 days. We prioritize the best use of your budget and use the most cost effective bid strategy to ensure best cost per acquisition.
EXPLORE HOW WE CAN HELP
Reach Your Business Goals
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